Graphics Information
GENERAL PRODUCT PHOTOGRAPHY, LOGOS AND WEB IMAGES:
Audrey Morris Cosmetics does not supply high resolution product images. Customers may copy images from our website only.
SUBMITTING ARTWORKfor PRINT:
IMPORTANT: PLEASE READ ENTIRE PAGE BEFORE SUBMITTING YOUR LOGO
ALL SUBMITTED ARTWORK FOR PRINTING MUST BE:
• Black and White Camera Ready Vector file in Ai, Psd or EPS format.
• Jpg's may be accepted ONLY If they are Black and White and high resolution at (600dpi)
• Sized to packaging specifications
Note* 2 Color logo prints require 2 individual vector files, one for each color layer, please speak to your sales representative for more information.
*The most popular and successful cosmetic and skin care logos are clean and simple. If your logo must be multi color, we will recommend using a label.
CHARGES
If you require us to modify your logo please call your representative for a price quotation.
LOGO DESIGN TIPS
Every product on our website has an 'Info' link, this link provides detailed information about that particular product, including a link called 'Printing Info' Which will show you the printing space available on the product.
LOGO DESIGN TIPS:TO VIEW YOUR LOGO AT ACTUAL SIZE
Zoom out from your computer screen, step back from your computer screen, or print it using the "Printing Info" provided for each product, if the logo appears clear when viewed at actual size then it will most likely be suitable for printing (see samples 1 & 2 below).
(Q) I DON'T UNDERSTAND DPI, How do I know if my logo is good quality?
(A) A good way to easily tell if your logo is good is to zoom in to enlarge a small section of your logo until you can see one single letter at full screen, If you see jagged edges and your logo looks soft - (sample 1 below) then it's bad! ....... But If you see a nice clear sharp edge - (sample 2 below) then it's good!
Sample 1 = BAD
Sample 2 = GOOD
(Q) What kind of fonts can I use for my logo ?
(A) You may use most fonts or designs, but we suggest that you avoid any problematic fonts that have thin lines, squiggles, fonts with serifs or very close together fonts that would cause the letters to look stuck together when reduced in size. If you chose a font with serifs or thin legs it will usually become almost impossible to print once it has been reduced, this is due to the thinness of the font that becomes so small that it sometimes can be half the thickness of a human hair and will not be transferable to even the highest end printing systems or accurately visible to the human eye. Therefore we always recommend when choosing a font style to go with a font that looks good when miniaturized, I have supplied a couple of examples below.
SAMPLE 1 shows font examples that will cause problems when miniaturized. SAMPLE 2 shows good clear fonts. A goot test is If you stand back from your screen at least 6 feet away and view the two samples together you will see the difference. Which image can you see better from a distance?
Sample 1 = BAD
Sample 2 = GOOD
